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How Jyoti Bansal’s Harness aims to simplify the software delivery process

The Indian startup ecosystem is dominated by the likes of Flipkart, Paytm, Ola, Swiggy, and Zomato, but there are also many deep tech startups that solve core software engineering challenges. Among these is Harness, a Silicon Valley-headquartered technology company that has its research and development centre in Bengaluru. Co-founded by Jyoti Bansal, who shot to fame when his earlier venture, AppDynamics, was acquired by Cisco for $3.7 billion in

Social Media Predictions For 2020, According to 3 Experts

What will 2020 look like in the social media space? Over the course of the decade, social platforms including Instagram and Pinterest launched and were swiftly integrated into personal and professional social media marketing. During the last couple years, micro video app TikTok hit 1.5 billion downloads while Facebook breached data protection laws in the Cambridge Analytica scandal.

A New Approach to Supply Chain Planning Software: Try It Before You Buy It!

Supply chain planning software is very expensive. For large global companies, the implementation and software fees can run well over a million dollars. Software-as-a-service (SaaS) has improved the total cost of ownership. These are often public cloud solutions, which means the solutions can’t be customized. Customization often is a major factor in implementations that are

Three keys to Coca-Cola’s success on social media

In 2019, the general state of play of social media for FMCG brands has transformed from its product-focused beginnings to a more content-driven approach.  As social media has evolved and matured, consumers’ thirst and expectation for original, authentic content have increased exponentially… and the world’s biggest brands are not excused.   Coca-Cola is one such brand that has