Category: Social Media

Do We Need Laws Forcing Audits When Social Media Companies Fail To Remove Horrific Content?

Mural at Facebook headquarters in Menlo Park in May 2012. (ROBYN BECK/AFP/Getty Images) GETTY What happens when social media companies fail to remove hate and horror from their platforms? When Facebook failed to stop graphic images of the Bianca Devins murder from circulating on Instagram earlier this month, the company offered its usual refusal to answer any

Serve your sphere with social media

Social media has evolved from a fun forum to a powerful, brand-building tool for real estate. It has its own rules and its own best practices. But when real estate professionals consider their Facebook, Twitter, Instagram strategy, there are conflicting visions of those best practices. And there are even more varieties of tools to help

7 Social Media Marketing Courses to Bookmark

Looking to stay up to date with the latest social media marketing tactics and best practices? The social media sector is fast and furious, and what worked last year won’t necessarily work this year. Heck, what worked last month might not work this month. No matter your industry, and no matter the social media platform/s you invest

How social media Stories are helping brands reach more consumers

More than a billion people across the world see or share a Story every day on smartphones, using popular apps such as Facebook, Instagram, TikTok, WhatsApp and Snapchat. These Stories — one of the top ways to share content on social media and a mainstay of most social and messaging apps — are slowly making their way into ecommerce app categories, including food and

How a Small Business Needs to Handle Social Media

Social media can make your business or sink it. Bad reviews on Yelp (NYSE:YELP) can make people think twice about visiting, and not having a Facebook (NASDAQ:FB) or Twitter (NYSE:TWTR) account may keep customers from visiting in the first place. Gone are the days when a company could buy an ad in the Yellow Pages and sit back for the rest of the year. Social